Tuesday, March 24, 2009

BETs Colour Problem!


Black Entertainment Television (commonly referred to by its acronym B.E.T.) is an American cable network based in Washington, D.C. and targeted towards young black and urban audiences in the United States. Robert L. Johnson founded the network in 1980. Most of the original programming of the network comprised of rap and R&B music videos and urban-oriented movies and series, news programming

In the mid nineties, BET offer progressive news programming with BET tonite with Ed Gordon, Lead Story, featuring George Curry, Clarence Paige, Barbara Reynolds. Personal Diary, BET News. However, Where BET fell short amongst its many failings...was its continue perpetuate the ages old colour caste system, the irony is that urban is usual associated with dark skinned black folks. For ten years BET has broadcast the image of the long hair light skinned black woman as the standard bearer of black beauty. How can we challenge westernize standards of beauty when we spread the same ignorance... its time to end the tradition of the light skin vixen host. 106 & Park, co-host have continued this traditional since its inception in 1999.

2 comments:

Issa Rae said...

God yes. I have a few rants about BET myself. It's more destructive than constructive at this point.

Anonymous said...

Thank goodness for TVOne!